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Reform get a no-no for their Made in Britain logo

Nigel Farage's party has been rapped for using a logo almost identical to that of the manufacturing body without permission

Nigel Farage poses with a named shirt on day one of the Reform UK conference earlier this year. Photo: Leon Neal/Getty Images

Anyone searching for a late festive gift for the acrylic-loving bigot in their lives can still head to Reform’s website, where football shirts bearing Nigel Farage’s name and the number 10 – where he hopes to soon reside – on the rear are still available.

A snip at just £39.99, or £99.99 or you want the great man’s signature adorning it, the party are keen to show how it was made in Britain – so much so that a ‘Made in Britain’ logo is prominent on the page flogging the jerseys, both next to an enormous picture of Farage and a ticker which runs across the website.

With only one problem – it looks almost identical to the official ‘Made In Britain’ logo, which is a registered trademark of a body which represents and promotes British manufacturers at home and abroad, it doesn’t allow it to be used for political campaigns and the party never asked for permission to adopt it.

In a statement on its website, Made In Britain said: “It has come to our attention that Reform UK is utilising a logo that is substantially similar to our logo in its marketing materials and on its merchandise. We wish to make it clear that Reform UK has not been granted any authorisation, licence, or consent to use our logo or any mark resembling it.

“Our organisation maintains a strictly neutral stance and does not endorse or affiliate with any political party or movement. The use of our logo or any similar insignia by political entities is expressly prohibited.

“We are exclusively dedicated to supporting and promoting British businesses both domestically and internationally. Our activities and branding are solely directed toward serving our members and advancing British commerce. Accordingly, we do not support or permit the use of our logo or brand identity by any political organisation or campaign.”

Reform UK have yet to comment but the logo remains prominent on their website. Still, we can assume that Farage had never met or even heard of the shirt, and the whole thing is a smear campaign by the old parties and mainstream media.

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